How to Optimize Your Facebook Fan Page for Business

With Facebook the third biggest country in the world, it's likely that you've thought of setting up a Facebook Fan Page for your business – if you haven't done so already! The trouble is just going out there and starting a Facebook Fan Page … [Read more...]

Is Your Business Social?

With all the talk of social media in recent months a lot of companies have jumped on the social media bandwagon in an attempt to kick their online marketing and communications into the twenty-first century. Maybe your business is like this? You … [Read more...]

Social Media Results: A Successful Campaign

I heard late on Friday afternoon that a client of mine – a Stockholm senior high school – has just learned that the first round of applications for next year have more than doubled compared to this stage last year. Like me, they were ecstatic! … [Read more...]

Why Use Social Media?

Do you have people around you at work telling you: "We have to be on Facebook, Twitter, Tumblr, Flickr, and start a blog" ? It's so easy to get caught up in the energy (and dare I say hype!) that surrounds many of the current generation of online … [Read more...]