Do you know why Facebook and Twitter are better than SEO when it comes to getting more traffic for your business website? They’re not! Okay, I admit it was a bit of a trick question, but bear with me. The truth is that neither SEO nor social will get you targeted traffic that converts if […]
The better your editorial calendar template, the better the implementation of your business blog strategy is likely to be. Developing a successful editorial calendar, however, is not always easy. What’s more it is often much more complex than just putting a bunch of dates and preliminary titles for blog posts together.
It takes time to for online content marketing to yield results. Despite what those marketing snake oil salesmen might tell you. In the old days before the internet you could grab an audience’s attention by the throat with a 30 second ad on TV that literally burst onto the screens, propelling them to your store. […]
My company have been lucky enough to run a Facebook campaign for Internationella Engelska Gymnasiet this academic year. As I’ve written before it’s really been a key part of helping them achieve their goals. It’s also been a great lesson for me. The brief was to build a community through social media (Yes, we ran […]
If you’re starting a new online business â€“ or transitioning your existing business to the web â€“ and have decided to use online content marketing to promote your business and build your brand, you’re probably hoping it will yield results very quickly. Or even immediately! The bad news is it won’t. After three months you […]