Do you know why Facebook and Twitter are better than SEO when it comes to getting more traffic for your business website? They’re not! Okay, I admit it was a bit of a trick question, but bear with me. The truth is that neither SEO nor social will get you targeted traffic that converts if […]
Getting your content marketing seen online is getting harder. No doubt about it. I heard this week that the equivalent of everything that was ever published between the earliest publications and 2008 is published every 48 hours nowadays. Scary! In Episode #114 I look at some of the changes that have taken place to Search […]
As more and more businesses are embracing video as a form of building their brand online, it’s important to keep up to date with the latest developments in search engine optimization. Although Google published details of how to create a video site map in 2010, very few of our clients seem to be aware of […]
The better your editorial calendar template, the better the implementation of your business blog strategy is likely to be. Developing a successful editorial calendar, however, is not always easy. What’s more it is often much more complex than just putting a bunch of dates and preliminary titles for blog posts together.
In this podcast I discuss 5 simple changes you can make to maximize your conversion rates: