There’s no point in investing time and money in digital marketing and content creation, whether it’s social media. blogging, video, podcasting or digital information products, unless the traffic you drive to your website is targeted. Time and time again clients push for us to help with SEO to get them onto the front page of […]
Let’s face it. No matter what you plan to do with your online marketing, once you’ve decided your business needs to be on the web you’re going to have to get a website.
Figuring out exactly what you want, or rather need, is not easy. Especially if you’re a newbie and have never really done much on the web except visit Facebook and send a few emails.
Become a SEO Ninja (or hire one!) and work even harder to stay at the top of Google for your keyword phrase(s) Start a B2B podcast and get found in iTunes and other podcast directories. Create video content for YouTube regularly. Tag it with keywords. Promote across all your channels. Start using Facebook Pages, Twitter, […]
Guest post by Daniel Hindin, Community Manager of Spin Sucks at Arment Dietrich. Over the last couple of weeks, Jon and I have engaged in some friendly debate about conversation versus SEO as it applies to business blogging. After a couple of go-rounds on Spin Sucks and here at Jontus Media, Jon had really gotten […]
Daniel Hindin, over at SpinSucks wrote an interesting post about business blogs and conversations. I chimed in with my own two cents this morning because being the sceptic that I am, I couldn’t help wonder if that kind of B2B blogging strategy means you’re less likely to turn your traffic into customers if you put […]